So, instead of pinching to curl your lashes, you simply apply mascara and then press the form of the eye lash curler at the root of the lashes or around the lashes so they curl up while the mascara dries. Brilliant I tell you. The only thing you need to watch out for is smudging the mascara onto your lid, so just be careful and kind of shut your eye lid a little bit while you press. If you would like to watch a demonstration of this technique, here is the Twist Me Pretty Makeup Tutorial. Enjoy!